Archive

Archive for April, 2010

iPhone vector graphics app – Beautiful Drawings – only with miniDraw

April 28, 2010 Leave a comment

These beautiful drawings were made using miniDraw, iPhone Graphics Application. You can find the new version on AppStore.

ninja drawing by Criistii using miniDrawThe Ninja Warrior by Criistii

Read more…

Social Media Impact on your Business | Find out your SMO Campaign’s ROI

April 27, 2010 Leave a comment

Every online business needs a strong  Social Media Strategy and a creative campaign – but how and when can we quantify the results?

This is today’s question for me because I think that Social Media Optimization is more than off – site SEO.  In my opinion, we can do more than just build a Social Media Strategy that is similar to our SEO strategy – targeted keywords, back linking and visual optimization – I think we can develop a Social Media Campaign that goes beyond a simple SEO Campaign placed on social networks.

The creative part in Social Media Campaigns is very important because it’s about getting to know everything about your customer, how to properly interact  with him and most important how to gain  his confidence, which may be more difficult than we imagine … but that’s another story.

My question: How can we find out our SMO Campaign’s ROI?

Read more…

SMO | Social Media Group Update Tools / sm streaming & duplicate content

April 23, 2010 1 comment

The boost in social media made some sharp programmers to adjust to this new, high-speed market;  so more and more social media streaming tools have been developed recently… Aol LifeStream is still in Beta but there are others, less competitive like Ping and NetVibes – more like social media dashboards which allow anyone  to place all of your updates on different media channels within the borders of the same dashboard.

Discover  Google Trends Results for Social Media and Social Media Optimization >>

So, now we can update our profiles just by adding the login & passwords for all these social media networks. It’s really helpful if you are an individual… but what about your company’s SMO?

Read more…

Blog Optimization Chart | SEO your Blog

April 20, 2010 1 comment

After a little case study I have done recently,  I came upon few ideas on blog optimizing. I haven’t tried all of these blog seo tips but I am in the process of applying some of these tips to my own blogs.

I hope you’ll find it useful!

BLOG SEO TIPS

Read more…

Google launched maps.google.ro.

April 19, 2010 1 comment

Friday was a big day for Romania – Google launched maps.google.ro

This Google service just made my day; it’s really nice to have this service personalized for Romania because is stores one of the best optimization methods. The downside to this service is that almost anyone can modify your content, even if you have an account.

There are few security tips but they are rather difficult to implement for a certain type of client – let’s say a Real-Estate agency, due to the volume of submissions needed for a fully integrated Geo-localization campaign.

Read more…

miniDraw -iPhone Graphics Application: new tools & features

April 16, 2010 Leave a comment

The iPhone & iPod users will be very happy with the new version of miniDraw 1.2.0, especially the ones passionate about art & design, graphics, sketching and web design.

The new version, miniDraw 1.2.0, will be available on App Store next week.

miniDraw’s new vector graphics features incorporate scale tool & remove point option, which will come in handy when sketching your graphic concepts.

Layers’ options are also enhanced by the scale move and clone new features.

miniDraw is without any doubt the perfect tool for mobile vector graphics.

This app will give you the chance to sketch all your graphics concepts on the go and will offer the possibility to export by SVG into your usual desktop graphics software: Corel, AI, Inkscape.

Find out more about miniDraw iPhone app on miniDraw.net.

If you want to see some reviews & opinions about miniDraw or you have some questions about this little mobile app, check the discussion forum and the safari app center.

Hope you’ll enjoy it!

Adobe Dreamweaver CS5

April 16, 2010 Leave a comment

Yesterday, I got a Buzz on Webmonkey’s article: Dreamweaver CS5 First Look: More WordPressy, More Firebuggy

I can’t wait to test the new promised enhancements; I think Dreamweaver CS5 will be very helpful as I am a newbie in PHP and I had some “painful” experiences with Dreamweaver CS4.

Working with CS4 was difficult because I couldn’t debug or test the PHP code- it’s difficult to learn without having a good debugger! Although I was advised to cross sides and use a more advanced PHP IDE, like Aptana, I stayed with Dreamweaver and now it looks like it’s going to pay off, thanks to the new “Firebuggy” features.

I am also thankful for the “WordPressy” web tools in Dreamweaver CS5. The new IDE will make my life a lot easier and will most certainly increase my work’s efficiency. All the newbies out there will be also happy to find some CSS starter layouts – I wish they had those in 2008 when I first started to learn CSS….

One of the most important improvements is the BrowserLab, as it seems like we will be able to test our work easier and faster; I hope that this particular feature will reduce the time spent on testing.

To conclude, Dreamweaver CS5 has seen the future with its PHP improvements, wordpressy enhancements and debugger elements – it will please a lot of web developers!

ENGLISH vs. FRENCH WEB DICTIONARY

April 13, 2010 Leave a comment

I love French people – they have the acute urge to translate every little thing, no matter how weird it sounds.

To illustrate their strong commitment to translate everything, here’s my muse-article for this post:  “A contest on how to translate Buzz, Chat or Tuning”

… along with few terms that I have found interesting

EN | FR

Computer – Ordinateur

Software – Logiciel

Server – Serveur

User – Internaute

Inbox –  Boîte de réception

Hosting – Hébergement

Mouse – Souris

Link – Lien

Download – Télécharger

Upload – Uploader

Keyboard – Claviature

Database – Base de données

Tag – Balise

Home page – Page d’Accueil

Organic Optimization – Référencement naturel

Broken Links – Liens Morts

Drop-down Menu – Menu Déroulant

Menu Buttons – Onglets

Internal Link Stucture – Maillage Interne

Backlinks – Liens Entrants

Keywords – Mots Clés

Keyword Density – Occurrence des mots clés

Anchor Texte – Texte Ancre

Bad Hosting – Mauvais voisinage

CSS style – Feuil du style CSS

Search Engine – Moteur de Recherches

Bread Crums – Fil d’Ariane

Directory – Répertoire

Hyper links – Liens Mutuels

Bounce Rate – Taux de rebond

Page Weight – Poids de page

Enjoy it!

Mobil1 vs. Elf | Automotive Lubricants: Advertising Battle| fresh on the Romanian Market

April 12, 2010 1 comment

Spring has arrived and our minds wonder off to summer holiday… it’s also Oil Change Time.

The automotive lubricants market has just awakened from the numbness of winter crisis… last fall, Bucharest looked like a waterfall of automotive lubricant’s outdoor panels, radio spots airing in every news section, flash banners shining on every corner of the automotive market web publications. The winter jammed everything and so all the lubricants on the market vanished from all media channels.

Last week I just saw the new shinny Mobil 1 outdoor banner across town, so close to the Renault Fluence’ outdoor advertising panel, that it seemed like they were merging into a single outdoor panel.
Renault and Elf (lubricant brand) are worldwide partners in F1 competition and passenger cars. So imagine my surprise when I saw Mobil 1’s outdoor panel…it’s competing directly with Elf.

On the Romanian market, if Mobil 1 is competing for Elf’s position in Renault’s heart, I really wonder about the outcome… Mobil 1 is a very strong competitor on the motor oil Romanian market while Elf is without a current local Brand Manager but has the advantage of a worldwide partnership?

The most probable outcome will be that Independent Garages as well as Renault Dealers in Romania, which used to buy Elf motor oil for Renault passenger cars will, most likely buy Mobil 1 this spring, as consumer’s mind is associating the new Renault Fluence with Mobil 1; most certainly, the after-market clients will express a special request on their lubricant oil change– based on the Mobil 1 commercials next to Renault’s.

Mobil 1 sets an example of marketing shrewdness…it’s a statement: this is how you gain market share and increase your brand’s value.

Maybe Renault Fluence owners won’t buy Mobil 1 because in the new car market, the warranty is kept only on Elf Oil Change, but it will strongly damage Elf brand’s image in the mind of Renault after-market consumer.

I approached this case study because it’s always interesting to watch the brands go to war for that one special place in the consumer’s mind and Mobil 1 is an example of aggressive advertising.

miniDraw – iPhone Graphics Application

April 9, 2010 Leave a comment

Mobile Revolution has begun, so naturally, experienced web developers migrated to the future: the mobile world. The iPhone brought a lot of money in Apple’s pocket not by the mobile device itself but by the work of some wonderful people developing each day new cocoa apps.

One of these wonderful iPhone applications is miniDraw, available on App Store,  is designed by an experienced web developer, passionate about 2D & 3D  graphic design.

The concept behind this particular app was to transfer thoughts into designs, to let designers and graphic artists express their ideas into drawings wherever they are: the coffee shop, the subway, etc.

This mobile app is a simple, clean “mini Corel draw”, offering a wonderful user experience, allowing your sketched ideas to be exported by SVG files into your usual desktop vector graphics software: Corel Draw, Adobe Illustrator and Inkscape.

If you are interested in reviews of this vector graphics mobile software, you can find out more on the Discussion Page of miniDraw’s website.

To find out more about the features and tools of  miniDraw iPhone app, view the video below.

Enjoy miniDraw!